Nov 20, 2019
AUDIO VERSION: Today we continue our series on the Lessons From Coca-Cola. In this Part 3 of the series, we discuss the company's commitment to marketing, the consistency in brand messaging, campaign development, promo items, and seasonal advertising.
Nov 20, 2019
Today we continue our series on the Lessons From Coca-Cola. In this Part 3 of the series, we discuss the company's commitment to marketing, the consistency in brand messaging, campaign development, promo items, and seasonal advertising.
To make fullscreen on the Straight Shot app (available in your smartphone's app...
Nov 11, 2019
AUDIO VERSION - Today we advance further into Coke's history and discuss new innovations and early strategies that Coca-cola used to break into the marketplace.
To make fullscreen on the Straight Shot app (available in your smartphone's app store), click the box in the top right corner.
Bonus material is available on...
Nov 11, 2019
Today we advance further into Coke's history and discuss new innovations and early strategies that Coca-cola used to break into the marketplace.
To make fullscreen on the Straight Shot app (available in your smartphone's app store), click the box in the top right corner.
Bonus material is available on the app by...