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Straight Shot is a podcast where we discuss how marketing impacts everyday life. Marketing is everywhere. It surrounds your life - from what you eat to what you wear and where you go. It is a vital part of any and all business. Let’s discuss the world of marketing and business as it influences everyday life, with the staff of Atlanta marketing agency, Reformation Productions and guests as they give it to us straight.

  1. All Episodes
  2. 2019
  3. 12

Lessons From Coca-Cola: Part 4; Establishing Position

Bonus Content

Dec 30, 2019

Continuing in our Lessons From Coca-Cola series, we explore the mystery surrounding the Coca-cola formula, the imitators, and the war.

Also available in HD at https://youtu.be/CdzX83OjjlM

On the Straight Shot app, click the box in the top right corner to make the video full screen.

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Lessons From Coca-Cola: Part 4; Establishing Position - Audio Version

Dec 30, 2019

Audio Version: Continuing in our Lessons From Coca-Cola series, we explore the mystery surrounding the Coca-cola formula, the imitators, and the war.

Also available in HD at

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George Lucas, A Business Man (The Star Wars Episode)

Dec 16, 2019

Join us as we discuss the business career of George Lucas and glean a few lessons from his experience with one of the galaxy's biggest brands - Star Wars. Special guest Frank Scott joins us in the studio as we walk through Lucas's life as an entrepreneur and the challenges and struggles he faced when building the Star...

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George Lucas, A Business Man (The Star Wars Episode) - audio only

Dec 16, 2019

AUDIO VERSION: Join us as we discuss the business career of George Lucas and glean a few lessons from his experience with one of the galaxy's biggest brands - Star Wars. Special guest Frank Scott joins us in the studio as we walk through Lucas's life as an entrepreneur and the challenges and struggles he faced...

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