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Straight Shot is a podcast where we discuss how marketing impacts everyday life. Marketing is everywhere. It surrounds your life - from what you eat to what you wear and where you go. It is a vital part of any and all business. Let’s discuss the world of marketing and business as it influences everyday life, with the staff of Atlanta marketing agency, Reformation Productions and guests as they give it to us straight.

Jan 24, 2020

AUDIO VERSION - Today is our final episode in the Lessons From Coca-Cola series. We've walked with them through their history, pulling valuable marketing lessons that are still relative to business today. In this episode, we wrap up the Coke experience by discussing a few more creative marketing adventures.

Available in...


Jan 24, 2020

Today is our final episode in the Lessons From Coca-Cola series. We've walked with them through their history, pulling valuable marketing lessons that are still relative to business today. In this episode, we wrap up the Coke experience by discussing a few more creative marketing adventures.

Available in HD at


Jan 10, 2020

AUDIO VERSION - Today, we discuss the famous Cola Wars and the uprising of Pepsi Cola. We'll explore how the competitors have differentiated themselves in the marketplace, the famous launch of New Coke and its impact on the lives of consumers everywhere.

Also available in HD at


Jan 10, 2020

Today, we discuss the famous Cola Wars and the uprising of Pepsi Cola. We'll explore how the competitors have differentiated themselves in the marketplace, the famous launch of New Coke and its impact on the lives of consumers everywhere.

Also available in HD at https://youtu.be/HbKv09Cx-jM

On the Straight Shot app,...